Negroni Premix

A traditional Italian cocktail, the Negroni was born in 1919 in Florence, in the aristocratic Caffè Casoni. The story goes that Count Camillo Negroni asked the bartender Fosco Scarselli to “strengthen” his usual Americano cocktail, replacing the soda with gin, in honour of his last trip to London. This new cocktail become known first as the “Count Negroni-style Americano”, before later taking on the name of its inventor, that is, the Count himself. It quickly became one of the most famous aperitif cocktails, both nationally and worldwide, and to this day is emblematic of Italian mixing excellence. The Bottega Negroni in its ready to drink version presents the characteristic ruby red colour with vermilion reflections and a typical, intriguing and articulated boutique.
The Bottega Negroni was born from a mixture of three Bottega branded products:

  • Bottega Vermouth Rosso
  • The Bottega Bitter
  • The Bottega Bacûr Distilled Dry Gin

The careful dosing of the three selected and high-quality ingredients gives life to a Negroni characterised by a perfect balance between the dryness of the gin, the sweetness of the vermouth and well-known embittering of the bitter. A cocktail with a strong and decided character, able to satisfy the most demanding and refined palates.


Veneto, Italy

ABV: 26%

cl 10

Organoleptic Characteristics

Color and Appearance
Ruby red, with vermilion reflections.

Elegant and dry, reveals intense citrus fragrances on the nose, in particular red orange, accompanied by spicy hints and aromatic herb notes.

Full and enveloping, with an excellent structure and at the same time refreshing, presents an excellent balance on the palate between the bitterness of the bitter, the soft note of the vermouth and the pungent aroma of the gin.

Serving Temperature

8 °C

Serving Suggestions

It is a ready to drink cocktail, best enjoyed on the rocks and with an orange peel. Excellent with savoury snacks, large green olives, whole canapés with duck breast, cured ham or salmon, and also goes perfectly with cheeses such as parmigiano and pecorino.

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